Articles and Videos

  • How Your Restoration Company Can Survive the Recession

    Category: Articles • June 20, 2022

    What we’re experiencing now induces a general panic on the population which makes people go into hibernation and halts normal spending which creates, recession.   I’ve been though a few of these – the aftermath of 2001 and of 2008/’09. So, now I feel that…


  • Water Damage Leads & Us, what’s the difference?

    Category: Articles • July 1, 2022

    Water Damage Leads & Us, what’s the difference? So, we all know that you get emails and phone calls from us and other water damage marketing companies that sell leads. I know this can be confusing, so let‘s clear it all up so it isn’t…


  • Will Your Restoration Company Survive the Economy? Or Be a Casualty of it?

    Category: Articles • April 11, 2022

    Now it’s inflation and war. Before that Coronavirus, then Bird Flu, Swine Flu, Ebola, Democrats getting control, Republicans getting control, Trump, Clinton, Bush, etc. What will it be next year? Digital currencies taking over the dollar?  A Dollar Collapse?   We’ve been doing restoration marketing…


  • In-house SEO – Use an SEO Company or In-House it?

    Category: Uncategorized • March 24, 2022

    A well known phrase in the business world is, “The most expensive dollar you’ll ever “save” is the dollar you don’t make.” Business owners should save money, I do…but on the right things. You didn’t want to buy Bitcoin at $400 because it was too…


  • What’s the #1 Internet Marketing Activity You Should Do During a Recession?

    Category: Articles • March 23, 2022

    I’ve been through 3 recessions now in my career. Rewind to 30 years ago, where’s the 1st place you’d put your business so customers could find you? The Yellow Pages! And you’d be competitive by changing your name to “AAA Service Company” or by buying…


  • Is your website driving your calls to your competitors?

    Category: Articles • March 1, 2022

    Is your website design driving your calls to your competitors? I’m in the business of getting new business for my clients, and there’s no way around this:  Either you can, or can’t, get them calls. As with anything, the only opinion that matters is the one…


  • Why Your New Website Will Have to Wait for Prime Spots in Google

    Category: Articles • December 6, 2021

    Why can it take longer to get ranked on the first page of Google if you have a brand-new website? The timeline is dependent on a variety of factors, some that only Google knows, but the main one in this case being simply that Google…


  • Why We Don’t Charge A Percentage of Your Jobs…

    Category: Videos • October 7, 2021


  • Is SEO Still Relevant in 2021?

    Category: Videos • September 23, 2021


  • How can I get more water damage restoration jobs?

    Category: Articles • September 20, 2021

    How can I get more Water Damage Restoration Jobs? We’re asked this question all the time. So what’s the trick to getting more water damage jobs? Or is it a trick? Working with Water Damage Companies all over the world, we certainly have an opinion…


  • Are You Wasting Your Marketing Budget on No Calls?

    Category: Videos • September 13, 2021


  • Restoration companies that had their best year versus those that had their worst during Covid

    Category: Articles • July 26, 2021

    I’ll give you a quick tip-off, it wasn’t some secret way of dealing with TPA’s or insurance companies. I’ve worked with hundreds and hundreds of restoration companies across most English-speaking countries.  As I always say, this gives me wonderful opportunities to see what you may…