Articles and Videos


  • Can AI Write All of My Website’s SEO Articles?

    Category: Articles • May 13, 2024

    Can AI Write All of My Website’s SEO Articles? Sure, it can. But you have to start asking yourself, will it work? Will it actually rank in Google? Back about 13 years ago, article markers were driving backlinks to websites by taking an article and…

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  • How to Make Your Restoration Company Recession-Proof

    Category: Uncategorized • May 1, 2023

    How to Make Your Restoration Company Recession-Proof   Dan York discusses how to survive through this next recession and even how to emerge as a market leader after it passes. Watch it on video or read the transcription below.   What is the First Thing…

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  • Should I Have Multiple Websites for my Water Damage Company?

    Category: Articles • April 26, 2023

    Should I Have Multiple Websites for my Water Damage Company?   This is a question we get weekly. In short, no, this is a terrible idea. I can tell you horror story after horror story about doing this.  You’ll want to read this entire article…

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  • How Much are Water Damage Leads? The True Cost

    Category: Uncategorized • February 24, 2023

    Understanding the Cost of Water Damage Leads If you’re a Water Damage contractor, you understand the importance of generating leads to keep your business afloat. But with the rising cost of advertising and increased competition, it can be challenging to get the leads you need…

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  • Cleanfax’s Jeff Cross Interviews Dan York – Multiple Marketing Strategies

    Category: Videos • October 25, 2022

    Wondering what marketing strategies you should be doing as a Water Damage Company? Here’s a live interview with Cleanfax Magazine’s Editorial Director Jeff Cross and Dan York, Founder and CEO of Stellar-eMarketing, Inc. talking about whether or not there’s a marketing “magic bullet” and how…

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  • HOW TO GET MORE WATER DAMAGE JOBS?

    Category: Articles • October 25, 2022

    Q: How to get more Water Damage Jobs? We’re asked this weekly. So what’s the trick? Or is there one? Working with Restoration companies for well over a decade has given us a very strong opinion on this.    A: Do every possible marketing outlet…

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  • Fast-Change SEO – How to Destroy Your Google Rankings in No time Flat

    Category: Articles • October 24, 2022

    Fast-change SEO, or more aptly stated –  How to Destroy Your Google Rankings in No time Flat. SEO is like steering a cruise ship, not a race car.  That single statement above has destroyed more SEO programs than I can even remember. We live in…

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  • Cleanfax’s Jeff Cross Live Interview with Dan York – How do you Vet an Internet Marketing Company?

    Category: Videos • October 22, 2022

    Looking for an internet marketing company that’s RIGHT for you? Here’s a live interview with Cleanfax Magazine’s Executive Editor Jeff Cross:

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  • What do the Big Water Damage Companies do that the little ones don’t?

    Category: Articles • September 21, 2022

    What do the Big Water Damage Companies do that the little ones don’t? I’m fortunate in that I’ve been able to work with over 1,000 Water Damage companies of all sizes, personally and all over the world. I’ve seen the differences between the wildly successful…

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  • Clearing up Confusions of Digital Marketing

    Category: Videos • September 20, 2022

    Why is your marketing and advertising program not generating the results you want? Is it working for your friend’s company but not yours? Why is that? This seminar undercuts all of the modern online marketing technologies, and teaches you the fundamentals that none of us…

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  • What NOT to do When Finances Get Tough in your Company….

    Category: Articles • September 20, 2022

    What NOT to do When Finances Get Tough in your Company….   This is a hot topic in any company. We, being a marketing company and having worked with hundreds of water damage restoration companies, have seen what we call the “kiss of death” when…

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  • Are Your Google/Yelp Reviews Killing Your Phone Call Volume?

    Category: Articles • September 20, 2022

    Are your Google/Yelp reviews killing phone phone call volume? Well, the answer is, very possibly. If you’re doing well with your SEO, PPC social media marketing, etc., and STILL no water damage leads? It’s time to look at your online reputation. And if you’re like…

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